Give feedback. Sort by: Most popular Recent Most upvotes. Login to post your comment. Show More Comments. No thanks Delete. Cancel Update. Login to reply. Cancel Reply. Contact Us. GDPR Compliance. He used the trademark to secure payment rights for every use of that catchphrase in a song, video game or movie.
Merchandise from coffee mugs to tee shirts that sport the phrase must pay him a royalty. He also makes money with guest appearances, where he delivers the famous line in person. The trademark applies in the U. In , Buffer was diagnosed with throat cancer. It was a devastating blow for a man who built his fortune on his voice. In a press statement, Buffer said he suspected it may have been caused by smoking when he was younger. Doctors warned him that surgery and chemotherapy would change his voice.
After surgery, however, he found his voice was just as strong as it had been. Late in life, Buffer reunited with his birth parents and his half-brother Bruce. At 77, Buffer still travels the world telling boxers and audience members to get ready to rumble. He has occasionally talked about retirement, but he continues to sign deals and make live appearances.
It seems clear he is having too much fun to stop rumbling now. Morales founded his trademark law practice in January with the goal of providing intellectual property expertise to entrepreneurs and businesses around the country. You can learn more about Xavier here. Before becoming a ring announcer, he sold cars and then had a successful career as a model. Buffer : Not necessarily, because it's in editorial use right now.
You're speaking about it. If you were to make a commercial, or do a magazine ad that says 'let's get ready to rumble' to draw attention to your product, you've stolen my property. Buffer : And then we have a great lawyer that's on retainer, that knows exactly what to do, with letters, and cease and desist, and you'll end up in court, and we have a pretty good batting average, a 1,, because we're very aggressive, in a sense that you have to be.
You can't just sit around and wait for some huge company to use your trademark. You have to always be, show that you value it and that you own it, and that you're willing to fight for it.
Berman : When you talk about this, and you talk about the trademark, and you talk about the life it's given you, you have a, you have a smile, there's a grin that comes across your face, like you're enjoying it, that you get that it's unusual, that it's given you so much.
What do you make of the fact that it's given you so much? Buffer : You know, there's a lot of luck involved in anybody's success. There's a lot of luck involved in getting married to the right woman. Luck involved in having kids that grow up and succeed or be happy.
So with this phrase, obviously, a lot of luck has been there. People have been very important to Michael Buffer, and the trademark 'let's get ready to rumble.
Buffer : The only vocal training I had was playing with a tape recorder as a kid, and you know, doing the beginning of the Lone Ranger show, with a hearty hi-o silver, and just having fun, never really thinking I would be an announcer. Buffer : I had had a policy with Lloyds [of London] years ago, and everything was fine, it was pretty expensive, and I figured, well, you know, we're moving along pretty well here, and I I don't think I have to spend that money anymore.
Buffer : Throat cancer. Tonsils, behind my lymph nodes, and in the throat, two tumors. Berman : So here you are, a guy who makes your living off of your voice, you're told you have throat cancer. What's going through you head, then? Buffer : What goes through anybody's mind, and you know, millions of families deal with this. You think about the people you love. You become retrospective and everything. And you then realize you have to prepare for, maybe chemotherapy, disfigurement, all of the things that I was told are really a distinct possibility and surgery.
I was ready to do it. Buffer : Yeah, I actually thought it was over. I was convinced it was over. I was told that I would have to have surgery then, the chemo would affect the gland that gives you saliva. And so therefore, you just have to walk around with a bottle of water all the time and you're speaking would be a lot different. You'd have no power in your voice. Berman : And so, you went in to this operation, thinking there was a probability, a distinct probability, you would never announce again.
0コメント